Building life-changing relationships
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There’s never been a more exciting time to work in healthcare. But as the landscape grows more complex, brand perception is key to building a healthy business. While you innovate to drive better health outcomes in a world of conflicting voices and competing claims, you need an agency partner you can trust to bring the value you create to life.
Although we are healthcare specialists at heart, our extensive consumer and B2B experience gives us a uniquely competitive edge. Whatever the human story at the heart of your healthcare offering, we’ve got the creative skills to help you tell it in a way that connects and resonates with exactly the people you’re trying to reach.
Creative development
The spark that makes brands glow
Emotions drive decisions, even in evidence-led categories, and finding creative ways to combine emotional and rational triggers is key to successful healthcare communication.
For us, creativity isn’t just part of what we do, it’s everything we do. Creativity is the reason we ask questions that take us deeper, uncovering insights and revealing universal human truths. Creativity means bolder ideas, better execution, more impactful results. Our talented teams blend sharp strategic thinking with endless creative curiosity, finding new ways to move your audience to listen, engage and act.
Whether we’re building healthcare brands, or executing high-level campaigns and concepts for products, services and business units, creativity is the spark that makes brands glow.
Designed experiences
Activating content at the points of greatest impact
Some agencies do events. We design experiences. From large-scale physical conferences to virtual learning environments, we’re specialists in conceptualising and orchestrating events that leave a lasting impression.
We use entertainment as a vehicle to engage and inform, elevating traditional formats into transformative learning experiences. Whether you want to recruit and retain a diverse patient group for a Phase 3 clinical trial, or make your booth the main attraction at an industry expo, we’ll help you strategically activate your content and message to deliver maximum impact.
We’re constantly raising the creative bar to find new modes of interactivity, ensuring participants are not just passively observing but actively involved. From the first invitation, to the final knowledge-sharing event.
Omnichannel engagement
Creating connections that inspire action
Every brand wants to connect with their customers, but engagement isn’t one-size-fits-all. Our comprehensive omnichannel campaigns are strategically designed to engage the right people with the right content, across the right channels.
We start by defining user journeys to create meaningful moments of connection at strategically defined touchpoints. By providing people with the opportunity to engage with your content on their preferred platform, we create brand experiences that build trust and drive retention, while leveraging your native digital platforms for maximum impact.
Working with clients spanning Rx to OTC, consumer health, and medical devices, we mobilise impactful, scalable campaigns that run in-step with business strategy, from Phase 1 to post-launch, disease awareness to brand growth.
